University Marketing – Innovative Communication for Effective Inter/national Survival Journal title: ESSACHESS - Journal for Communication Studies Authors: Mariana NICOLAE| Professeur des universités docteur, Vice-doyen, Académie d’Etudes Economiques, Roxa... Subject(s): Social Sciences, Cultural Economics, Economic Systems
Reputation Management for Scientific Organisations – Framework Development and Exemplification Journal title: Marketing Instytucji Naukowych i Badawczych Authors: Petra Morschheuser, Joern Redler Subject(s):
University and city marketing - the cases of Poznań, Wrocław and Kraków. Model approach Journal title: Journal of Education Culture and Society Authors: Kamil Glinka Subject(s): Education & Educational Research, Multidisciplinary Sciences