A STUDY OF CONSUMER BEHAVIOUR OF SBI ATM USERS OF RAJKOT CITY
Journal Title: PARIPEX-Indian Journal of Research - Year 2019, Vol 8, Issue 3
Abstract
Automatic Teller Machines are self service vending machines that allow customers undertake anytime banking anywhere, and in the process both the bank and customers stand to benefit in numerous ways. With the purpose of analyzing the Consumer Behavior of SBI ATM Users of Rajkot City, the Researcher conducted this study, the findings of which indicate that the Major reason for the preference of SBI ATM services by Rajkotians was the Services offered by SBI bank. As far as the Purpose of using SBI ATM Services was concerned, Cash withdrawal was the main purpose of ATM use. Regarding Frequency of Usage of SBI ATMs in a month, majority of the Clients used SBI ATMs 5 to 10 times in a month. The Major problem faced by the Respondents while using SBI ATMs was that SBI ATMs were Slower as compared to others. Most of the SBI ATM Users were Satisfied with the availability of ATMs around them and in terms of Overall Satisfaction of the SBI ATM users with the services provided by SBI ATMs, nearly 80% of them were More than Satisfied. Finally regarding the respondents' opinion about comparison of SBI ATM services with other banks' ATM Services, more than half of them found the SBI ATM Services Better.
Authors and Affiliations
Dr. Chitralekha H. Dhadhal
Keywords
Related Articles
- EP ID EP515852
- DOI -
- Views 82
- Downloads 0
POST DISASTER EPIDEMICS: POSSIBILITIES AND PREVENTION
The relationship between natural disaster and diseases followed afterwards is misconstrued. The risk for outbreaks in the aftermath is often overemphasized by health officials and media leading to panic, confusion and so...
COMPARATIVE STUDY OF PRESERVATION VERSUS DIVISION OF ILIOINGUINAL NERVE DURING LICHTENSTEIN MESH HERNIOPLASTY IN SOUTHERN ODISHA.
Background: Hernias are among the oldest known afflictions of humankind and surgical repair of inguinal hernias are among the most common general surgical procedures performed today.1 Despite the high incidence, the tec...
BLUNT TRAUMA ABDOMEN PRESENTATION, EVALUATION AND MANAGEMENT IN A TERTIARY CARE CENTRE OF HILLY REGION:A PROSPECTIVE STUDY
Introduction: Blunt trauma abdomen is frequent in emergency department and has a significant morbidity and mortality despite of improvement in early diagnosis and treatment. According to a estimate by World Health Organi...
Implementation of Tqm
Total quality management (TQM) is considered a very important factor for the long-term success of an organization. TQM implementation has been an important aspect for improving organizational efficiency. Each organizatio...
E-HEALTH SERVICES IN DELHI-NCR : AN EXPLORATORY STUDY
E-health is not just a buzzword; it can deliver immense benefits, improve the service quality of health care and provide greater efficiency. Yet, even though the potential of e-health has been recognized in practice as w...