Added Value Provided by Tourism Marketing to the Turkish Economy: A Conceptual Evaluation in Terms of Cultural Tourism
Journal Title: International Journal of Business and Management Invention - Year 2018, Vol 7, Issue 12
Abstract
The concept of tourism marketing includes all activities of the tourism sector related to marketing. All activities applied to ensure participation to the tourism activity and the satisfaction for the customer who called tourist, in tourism marketing are the basic elements of this concept. The rapid development of tourism, as a result of the diversification in itself, has also revealed the culture tourism as a different alternative. Travel and accommodation made by tourists to see and recognize different cultures of societies are called cultural tourism. It is possible to make the best use of all cultural richness and to provide tourism mobility in all months of the year and in every region with cultural tourism. In addition, cultural tourism increases the life standard of the local people by increasing the awareness of cultural heritage and develops the economy by increasing the employment opportunities. In this study, the importance of cultural tourism and its added value to the national economy will be examined at a conceptual level.
Authors and Affiliations
Tülin Durukan, Cihat Kartal
Keywords
Related Articles
- EP ID EP422672
- DOI -
- Views 121
- Downloads 0
Mutual Benefits in Internal Audit and Risk Management
Using a literature reviews' conclusion for the past studies done between 2003 till 2015, on internal audit activity and risk management, this paper explored the mutual relationship benefits between the internal audit act...
A Review Paper On Rise, Fall &Rise OfOnline Grocery Shopping In India
India, being a developing country where new ideas emerge regularly, where some of them succeed & some of them fail. But what the businesses in India take from this is, they learn & they adapt accordingly. Same is the cas...
An Identifying Organization Strategy of City Laundry in Ipoh, Perak
The way in which we plan and produce buildings today will influence our energy consumption in the future. This paper identifies an organization strategy of one of the self-service laundry that is situated in Ipoh, Perak,...
Influence of Collateral Securitization on loan performance Moi University SACCO, Eldoret, Kenya
The objective of this study was to find the influence of Collateral Securitization on loan performance. The study was guided by Default Risk Models and Credit Scoring Models. Data collected was analyzed using descriptive...
Leadership in A Cross Culture Working Environment
Internationalization and globalization have made organizations not to escape hiring professionals from different cultures. In the modern world, leaders should be ready to deal with people from different cultures. Leaders...