An Empirical Investigation On Women’s Access To “Living Healthy Programme” On Radio NigeriaIn Kaduna Metropolis
Journal Title: International Journal of Humanities and Social Science Invention - Year 2018, Vol 7, Issue 3
Abstract
Using the data collected within Kaduna metropolis, the study empirically investigates women access to “Living Healthy programme on Radio Nigeria in Kaduna Metropolis. Unlike many other studies where researchers have studied on different aspects of Health Communication in relation to health issues as it affects women, however, there appears to be a paucity of research on access to information of health related issues by the women in Kaduna metropolis despite the much awareness on radio which is one of the cheapest means in reaching out to a large populace.The study employed the descriptive method of analysis using frequency and simple percentages to analyze data collected from 360 women covering both Kaduna South and Kaduna North.Findings from the study showed that Living Healthy programme,which is a radio based programme has quite a number of listeners and has helped in enlightening women on health issues. Also, the results showed that many of the women who could not have access to the programme were due to the timing and language barriers. The study concluded that Radio Nigeria should identify appropriate period of the day to broadcast the programme as most listeners are either at work, in school or at their businesses. The study also concluded that the programme should be replicated in other languages for the benefit of those who do not understand English.
Authors and Affiliations
Auta Mary Kasham, Messiah Abaka John
Keywords
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