Analyses of efficiency of marketing strategies of advance of bank products
Journal Title: Проблеми економіки - Year 2012, Vol 2012, Issue 1
Abstract
The analysis of charges of banks is conducted on marketing. The indexes of efficiency of marketing's measures are expected. Key requirements are certain to forming of marketing strategy of advancement of bank products.
Authors and Affiliations
Tatyana Lepeiko, Yuliya Kotelevska
Keywords
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- EP ID EP103763
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