Analyses of efficiency of marketing strategies of advance of bank products
Journal Title: Проблеми економіки - Year 2012, Vol 2012, Issue 1
Abstract
The analysis of charges of banks is conducted on marketing. The indexes of efficiency of marketing's measures are expected. Key requirements are certain to forming of marketing strategy of advancement of bank products.
Authors and Affiliations
Tatyana Lepeiko, Yuliya Kotelevska
Keywords
Related Articles
- EP ID EP103763
- DOI -
- Views 73
- Downloads 0
State and problems of introduction of economic management at Ukrainian enterprises
The article considers a wide range of scientific and practical issues that characterise the state and identify problems of economic development and ways of their solution. The study uses the Enterprise Performance Manage...
Application of the Analysis of Hierarchy Process to Evaluate the Marketing Activities of Commercial Enterprises
The problem of evaluation of marketing activity of trading companies with the analytic hierarchy process.
Analysis of indirect taxation in Ukraine
The goal of the article is analysis of the structure and dynamics of indirect taxes for the previous five years and also the influence of indirect taxation upon formation of income of the State Budget of Ukraine. The art...
The Problem of Tax Expenditures Identification and Evaluationf: Methodological Approach
The problem of identification and evaluation of tax expenditures is actualized in the article. The degrees of elaboration of this problem is analyzed. We investigate different approaches to the understanding of tax expen...
The Analysis and Forecasting of Tendencies of Disease of the Population of Ukraine and the Kharkov area
In article tendencies of disease of the population of Ukraine and the Kharkov area on classes of illnesses are investigated. Dynamics of disease of the population of Ukraine till 2020 is predicted. Classes of illnesses w...