Assessment of the performance of Post Bank of Iran using ELECTRE III in fuzzy environment (case study of Kohgiluyeh and Boyer-Ahmad’s Post Bank branches)
Journal Title: Journal of Science and today’s world - Year 2015, Vol 4, Issue 9
Abstract
Decision making is an important process and choosing appropriate strategy is a difficult task as multiple aspects and criteria should be simultaneously considered in choosing strategies. In other words, identification of all possible designs is not possible during designing and formation of a strategy. Therefore, designing strategies is done based on completely general information regarding a set of options. When more specific options are discovered in a study, more accurate information become available that may create doubt regarding the initial selections in the strategy. Therefore, the best options should be identified and selected using appropriate methods. The present study explores the criteria impacting the performance of Post Bank of Iran. These criteria are explored by the customers, employees and management of the bank and each of these have distinctive indicator. The questionnaire is consisted of 47 questions and the information and standard deviations of each one is obtained. There are 5 indicators and 54 criteria. After ranking these criteria, they are analyzed and ultimately the performance of each branch is explored. Information technology and especially internet has changed the competitive environment of banking industry. Considering the extensive changes of the global markets and the increasing fierce competition, the experience of interaction with customer at global level and in an online form becomes a distinguishing strategy. In fact, electronic banking, compared with traditional banking, is a way towards reduction of costs and remaining in the competition (Vanigo, 2010).
Authors and Affiliations
Farideh Bina, Enaiatollah Najibzadeh
Keywords
Related Articles
- EP ID EP29573
- DOI -
- Views 348
- Downloads 4
Interaction between World Custom Organization and World Trade Organization to extend World Trade system
One factor that increases volume of trade is fast and low cost trade exchanges. The custom as delegation of state was responsibility to perform government in trade rotation. Many information, deeds and evidences settled...
A comparison of substance abusers and normal individuals in terms of cognitive distortions, dysfunctional attitudes and coping with stressful situations
This study was conducted with the aim of comparing substance abusers and normal individuals in terms of cognitive distortions, dysfunctional attitudes and coping with stressful situations. In terms of the aim, the rese...
Evaluation of Influencing Factors Of Brand Name In Banking Industry (Case Study: Parsian Bank )
Brand name value as one of the most important issues in marketing management was introduced in 1990. Brand is one of the significant aspects of the global banking industry talent to grow at more than 70 percent of any...
Selecting a model for infrastructure projects contracts using multi-criteria decision-making system (AHP group)
Whilst the commencement of the operation of public - private partnership projects in developed countries has been passed for a period, performance of such projects do not have a long history. However, one of the main c...
The Study of Sex Differences in Fears before the Young People Marriage
The purpose nthls smdy is m lnvesxlgale ihe sex differences in premamal iears onhe yonngpeople. srailsdealpopnladon was the public unlversllles oflsfallan which among doem, a sample by ihe slze oi sao smdenisand with r...