ATTITUDES DES CONSOMMATEURS A L'EGARD DES ALIMENTS FONCTIONNELS INNOVATIFS: REGARD SUR LA BULGARIE
Journal Title: Journal L`Association 1901 SEPIKE - Year 2018, Vol 1, Issue 21
Abstract
La santé et la nutrition sont étroitement liés. L'effet sain d'une alimentation équilibrée peut être amélioré par l'inclusion des aliments fonctionnels. Le développement de l'industrie nutraceutique positionne les aliments fonctionnels comme un facteur majeur dans la lutte contre les maladies à caractère social. Les allégations de santé des aliments fonctionnels innovatifs en font un élément du régime alimentaire sain et nécessitent l'étude des attitudes et de l'acceptabilité des consommateurs en Bulgarie. Les attitudes des consommateurs à l'égard des aliments fonctionnels innovatifs s'étendent aux dimensions de la santé, de la technologie et de l'écologie. Les résultats de l'étude empirique montrent le scepticisme et la méfiance des aliments fonctionnels innovatifs. Surmonter les tendances négatives dans la perception des consommateurs est une fonction de sensibilisation et d'éducation civile consciente dans une alimentation saine.
Authors and Affiliations
Silviya Topleva, Rosen Chochkov
Keywords
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