Banking for GenNext-E-Banking
Journal Title: IJAR-Indian Journal of Applied Research - Year 2015, Vol 5, Issue 5
Abstract
With the tremendous increase of Internet usage, E-banking has become one of the most revolutionized components of today’s economic growth and a powerful value-added tool to attract new customers and retain the existing ones. In lieu of this, the banks have already started focusing on increasing and improving their ebanking services. This paper is an attempt to find out the factors that influence the adoption of e-banking serv-ics of fered. The author has meticulously tried to map out the most preferred & least preferred e-banking service and the satisfaction level of the users.
Authors and Affiliations
Dr. Sneha Shukla
Keywords
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