Believability factor in Malayalam Reality Shows: A Study among the Television Viewers of Kerala
Journal Title: International Journal of Humanities and Social Science Invention - Year 2017, Vol 6, Issue 5
Abstract
Reality programming is a highly visible element of popular culture and plays an influential role in today’s television programming. No longer has an off-season summer trend, reality shows become a leading prime-time program staple, often dominating the ratings in numerous coveted time slots. Reality shows are supposed to be created mainly directing for the youth. The international scenario supports the concept. But in Kerala, the recent TRPs reveals the fact that the youth oriented reality shows are mainly focusing the family folk. And there is where the problem arises. The purpose of this study was to explore youths’ attitude towards the reality shows, especially to know how they perceive the believability factor behind reality shows in Malayalam.
Authors and Affiliations
Sikha N, Raju C V.
Keywords
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