Changes in the Process of Logistic Support Management of Polish Military Contingents in Multinational Operations.
Journal Title: Zeszyty Naukowe Akademii Sztuki Wojennej - Year 2012, Vol 2012, Issue 2
Abstract
FROM PEEKING TO THE PROFESSION. A NEW DIMENSION OF SOCIOLOGY OF FASHION The twentieth century brought many changes in many areas, including in the world of fashion. "Little Black Dress" Coco Chanel, the emergence of the great designers and the capital of fashion, creating brands, fashion magazines – those are all the achieve- ments of the past century. The end of the century, however, brought new changes. It turned out that the existing ways of creating new trends is not good enough, as trends change so quickly that fashion labels are not able to keep up with them. In addition, people began to not just blindly follow fashion, but wanted to have a real impast on it. Companies involved in creating trends, brands and collections quickly realized that the true source of fashion inspiration is very close to them - the surrounding society – and that they need to just grab this source. In this way, a new profession in the fash- ion world was created - Coolhunting.
Authors and Affiliations
Zdzisław Malinowski
Keywords
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