CONCEPTUAL MODEL FOR DIAGNOSING THE INVESTMENT ATTRACTIVENESS OF THE ENTERPRISE
Journal Title: Економіка та суспільство - Year 2017, Vol 10, Issue
Abstract
The article contains comparative analysis of the theoretical and economic essence of the concept of «investment attractiveness of the enterprise». Such an analysis made it possible to identify the main content elements of this term. The modern methods of analyzing the investment attractiveness of the enterprise are analyzed. A conceptual model for diagnosing the investment attractiveness of the enterprise was developed and proposed for use.
Authors and Affiliations
Н. Л. Овандер, М. О. Любецька
Keywords
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