Consumer Animosity
Journal Title: INTERNATIONAL JOURNAL OF MANAGEMENT & INFORMATION TECHNOLOGY - Year 2014, Vol 10, Issue 4
Abstract
This paper provides an inclusivereview of the literatureconcerning the consequences and antecedents of animosity on consumer purchasing intentions. Consumer animosity has attracted a lot of attention in the international marketing and business literature in previous years and was found to have various effects on consumer behavior as a result of a version on the foreign products country of origin. The paper reviews the literature that has been conducted on animosity and focuses on certain limitations that are addressed. Suggestions for future research have been also emphasized in the paper.
Authors and Affiliations
Hesah Aljarboa
Keywords
Related Articles
- EP ID EP654003
- DOI 10.24297/ijmit.v10i4.630
- Views 153
- Downloads 0
Security for Watermark Image
This paper through security will improve the capacity of invisible watermarked data. The watermark image hiding secret bits of information with a digital content as a cover. Most important objectives of information hidin...
Work Stress in Banking Sectors in Pakistan
Stress has been experienced since ancient times, but it has never been worse than it is here in the early 21st century. Nowadays stress is responsible for more than fifty percent of all illness. Despite this fact, the ph...
IMPACT OF PAK-INDIA RELATIONSHIP ON RICE TRADE ON ECONOMY OF PAKISTAN BY USING COMPUTABLE GENERAL EQUILIBIUM MODEL (CGE)
This exploration researches the Impact of PAK-INDIA Rice exchange on Economy of Pakistan. Information were gathered from GTAP-7 database. Information were gathered from 60 rice exporters by utilizing straightforward irre...
How do Competitive and Regulatory Pressures Interact with Internal Corporate Governance?: Evidence from the Cameroonian Banking Sector
The objective of this article is to analyse the impact of both external and internal mechanisms of corporate governance on banks performance in Cameroon. The internal governance mechanisms consist of those linked with th...
E-VOTING: SUCCESS AND FAILURES. LESSON FOR AFRICA
This study investigated the factors leading to e-voting adoption successes and failures. Secondary data on e-voting adoption across the world was used in this study. Results indicate that concerns about accuracy, lack of...