Controversies in the standardization of the interactivity middleware of the Brazilian Digital TV: technical democracy to the test of the normative device of the innovation Ginga

Journal Title: Sociedade e Estado - Year 2019, Vol 34, Issue 1

Abstract

The goal of this text is to rebuild the scene of the controversial standardization of Ginga, the interactive middleware of the digital Brazilian TV which final architecture generated the combination of two languages: NCL-Lua (open code) and Java-DTV (owner). Our purpose is to demonstrate how, in the terms of the technical democracy, the dispute among distinct actors of the Brazilian Digital and Interactive TV System (SBTVi) took place between the management of symbolic digitalization, high definition and interaction in service of the market and government’s social inclusion projects by open TV. We are interested on the values and norms proposed by researchers, developers, broadcasters, government, software industry, leaders of social movements in favour of the democratization of the communication concerning the standardization device Ginga, the SBTVi Forum. The history of Ginga exemplifies how the standardization o innovation are associated with social and technical schemes in which technical and human issues get attached and turn apart according to the course of deals. Based on the realization of documental analysis and semi-structured interviews, we discuss the constitution of a border-object output of conflicts among actors who express diverse participations on the interactive project combined with the Brazilian social inclusion and industrial politic, purposes initially attributed to the SBTVi.

Authors and Affiliations

Sayonara Leal

Keywords

Related Articles

From dependentismo to the Marxist theory of dependency: a critical synthesis of this transition

This article advocates the idea that the debate about the dependence on Latin America was primarily a debate around the possibilities opened up by the development of a specific capitalism. It determined that the advance...

Judicialization of education: collaboration scheme and child and adolescent social protection network

This article presents the results from a doctoral dissertation that analyzed the actions taken by the Office for the Protection of Children and Youth and the Child Protective Services, from 2009 to 2013, in order to guar...

Playing a role, making an impression: sociotechnical vectors in the extended space of independent publishing

This article is based on the analysis of the practices and representations of publishers who attend the fairs of printed art held in the city of São Paulo in recent years. Our goal is to understanding the sociotechnical...

Dossiê: Tecnologia e mercados culturais

Os trabalhos reunidos neste dossiê apresentam um fio condutor comum: o impacto do processo de digitalização e inovação tecnológica sobre os mercados culturais, sejam eles musical, televisivo, editorial, assim como sobre...

What is neoliberalism? The renewal of the debate in social sciences

The concept of neoliberalism has been retaken by the social sciences since 2000s, with the reopening of the international debate that seeks to give more precise definitions in its critical aspect. The main arguments agai...

Download PDF file
  • EP ID EP45392
  • DOI http://dx.doi.org/10.1590/s0102-6992-201934010003
  • Views 378
  • Downloads 0

How To Cite

Sayonara Leal (2019). Controversies in the standardization of the interactivity middleware of the Brazilian Digital TV: technical democracy to the test of the normative device of the innovation Ginga. Sociedade e Estado, 34(1), -. https://europub.co.uk/articles/-A-45392