Eco-innovativeness as source of competitive edge in companies in the example of selected power plants
Journal Title: Zeszyty Naukowe Małopolskiej Wyższej Szkoły Ekonomicznej w Tarnowie - Year 2011, Vol 19, Issue 2
Abstract
Eco-innovativeness as a process of providing activities in companies which produce electricity is one of the elements allowing gaining competitive edge. The expenditures incurred for ecological innovations and the created conditions are translated into the produced added value. The crucial significance of eco-innovativeness is more and more often appreciated by the management Optimisation of the management process in the area of eco-innovativeness activities is becoming an element necessary to obtain competitive edge. For the companies which produce electricity, eco-innovative activities are necessary for further functioning of these companies. The necessary condition for executing eco-investments is their cost-effectiveness, guaranteed by the appropriate prices. In a power plant, expenditures incurred for eco-innovative of the solution should affect prices of energy. The market price defined by the power plant should cover costs of production, environmental costs and administration costs, and should bring about specific unit margin on top of that, thus allowing multiplication of the capital invested in eco-investments.
Authors and Affiliations
Renata Żaba-Nieroda
Keywords
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