Ecotourism Management Strategy of Peat Swamp Forest in Baning Nature Tourist Park Area in West Kalimantan Indonesia
Journal Title: IOSR journal of Business and Management - Year 2018, Vol 20, Issue 1
Abstract
The objective of this study is to develop ecotourism management strategies of peat swamp forest in Baning Nature Tourist Park (NTP) Area in West Kalimantan Indonesia. Data collection was conducted through the field surveys, questionnaires, interviews and secondary data. This study identified seven strengths, five weaknesses, six opportunities, and four threats. The specificity and rarity of endemic flora and fauna species of peat swamp forest was the highest strength, while the forest encroachment by people around the region was the highest weakness. The result of quantitative analysis obtained the coordinate number was occurred in quadrant I (1.39: 0.91) that was the aggressive strategy. Local government support for the ecotourism development of Baning NTP was the highest opportunity, while insufficient government budget allocation for ecotourism development was the highest threat. Socialization programs, promotion, cooperation, community participation in the event of no development strategies for the purpose of realizing ecotourism that must emphasize supervision, conservation and protection of peat swamp forest.
Authors and Affiliations
Antonius . , Agus Suman, Amin Setyo Leksono, Harsuko Riniwati
Keywords
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- EP ID EP409585
- DOI 10.9790/487X-2001087883.
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