Effect of BODABODA Business on Rural Transport System in MERU County, Kenya

Journal Title: IOSR journal of Business and Management - Year 2018, Vol 20, Issue 6

Abstract

It is in public knowledge that youths are the most adversely affected by unemployment due the current economic crisis in Africa and the world at large, this has led youths to engaging in various businesses to earn a living. In Kenya, bodaboda transport business, an informal employment, is giving employment opportunities to many of these youths at a time when unemployment rates are growing daily globally. This study sought to explore bodaboda business effects on rural transport system in South Imenti Sub County in Meru County, Kenya. The study was informed by systems theory, theory of coordination failure and rational choice theory. The study adopted descriptive survey, employing quantitative approach to source, process and analyze data. Data collection tool was a structured questionnaire administered by the research assistant to public motorcycle operators. Quantitative data collected was analyzed using statistical package for social sciences version 23 and findings presented in frequency and percentage tables. The study adopted simple random sampling to select 165 respondents from a population of 550 bodaboda riders in 19 registered bodaboda groups of South Imenti Sub County, Meru County. The study established that bodaboda flexibility and ability to maneuver compared to other modes of transport has led to its popularity in rural areas. It also emerged that bodaboda has contributed to positive economic effects in the rural areas. It was also established that the adoption of bodaboda as the preferred means of transport has resulted to increase in road accidents and health complications to riders who rarely go for medical check-ups. Based on the findings, the study concludes that bodaboda business has contributed to the current health and economic status of the rural areas. The study recommends a multi-sector approach to streamline and make bodaboda business sustainable because of its socio-economic contributions to the rural areas.

Authors and Affiliations

Atugi, Kinoti Dennis, Maende Chrispen

Keywords

Related Articles

Classification of International Accounting Systems. An Empirical Analysis of Twelve Countries

The study aims to investigate the international accounting systems and their position within other accounting systems of twelve countries. The data were analyzed via hierarchical cluster analysis. The results indicate th...

The Relationship Between Service Quality, Marketing Mix And Univeristy Reputation On Student Satisfaction At University In Indonesia

The aim of this researchwasto know the relationship between marketing mix, service quality and reputation on student satisfaction. This study will benefit the Universities in Indonesia because it shows the relationship b...

Topic: Appraisal of the Impact of Industrialization on Economic Growth in Nigeria

This study examined the impact of industrialization on economic growth in Nigeria for the period spanning from 1981 to 2015. Secondary data was used and sourced from the Central Bank of Nigeria’s statistical bulletin and...

Overview of Service Marketing Strategy of the “Non-Bank Financial Institutions”: Problems & Prospects.

Non-Bank Financial Institutions (NBFIs) are playing a significant role in meeting the diverse financial needs of various sectors of our economy. A NBFI (Non Bank Financial Institution) is an organization that does not ac...

The Effect of Social Networking and Prices on Lecture Decisions at the Faculty of Private Pharmacy in Medan City

Humans need education in their lives in which education can develop their potential through learning and other ways that are recognized and recognized by society. In improving the quality of education, educational instit...

Download PDF file
  • EP ID EP411651
  • DOI 10.9790/487X-2006040917.
  • Views 43
  • Downloads 0

How To Cite

Atugi, Kinoti Dennis, Maende Chrispen (2018). Effect of BODABODA Business on Rural Transport System in MERU County, Kenya. IOSR journal of Business and Management, 20(6), 9-17. https://europub.co.uk/articles/-A-411651