Effectsof Corporate Social Responsibility on Organizational Performance ofSelected Firms – Mobile Telephone Network (MTN) and Nigerian Breweries (NB) Plc.
Journal Title: IOSR journal of Business and Management - Year 2018, Vol 20, Issue 2
Abstract
Since the middle of the nineteenth century the concept of corporate social responsibility has become very paramount to the development of world economy” Hence there need for the business organizations both manufacturing and service firms to involve actively in the concept of corporate social responsibility. Effectiveness and efficiency incorporation of corporate social responsibility as an integral part of Business activities will help MTN Nigeria and NB Plc to reposition their firm. This study aims to investigate the effect of corporate social responsibility on organizational performance of selected firms. The descriptive survey research design was adopted for this study in which a structure questionnaire was used to elicit information from the target respondents who are top managers of MTN Nigeria and NB Plc. Primary data was collected and processed in the study. 40 copies of questionnaire were administered to respondents and results showed that there is relationship and result showed that there is relationship between corporate social responsibility just as it depicts that there is relationship between employee’s performance and customer satisfaction, tax payment and return on investment respectively. It is recommended that management of MTN Nigeria and NB Plc should improve the well-being of their employees as it has a way of influencing their performances which will also affect the profit of the organization.
Authors and Affiliations
Rachel Serieke Dickson, NwosuNdubuisi Levi
Keywords
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- EP ID EP409871
- DOI 10.9790/487X-2002100108.
- Views 49
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