Entrepreneurial Intention of Students at the Universidad Pontificia Bolivariana: Exploring a Model Based on the Theory of Planned Behavior
Journal Title: Revista CEA - Year 2022, Vol 8, Issue 17
Abstract
This case study aimed to characterize the intention to start a new business of students at different campuses (Montería, Palmira, Medellín, and Bucaramanga) of the Universidad Pontificia Bolivariana (UPB). The purpose of this paper is to define strategies that help to consolidate and strengthen UPB’s educational pathway, degree programs, content, and institutional promotion of entrepreneurship. This study adopted the Theory of Planned Behavior (TPB). According to the TPB, the intention to have a specific behavior (e.g., entrepreneurial intention) is determined by attitudes (e.g., towards starting a new business), subjective norms, and perceived behavior control. The empirical analysis in this study adopted a quantitative approach to the data provided by an online survey answered by undergraduate students at the four campuses mentioned above. Using a sample of 4,214 questionnaires answered by enrolled students, factor analysis was employed to establish the structure of the main variables in the theoretical model. Additionally, other constructs were also explored, such as opportunities and resources in the environment and advantages and disadvantages of entrepreneurship. The inferential analysis included (1) multiple linear regression to determine the influence of the antecedents of entrepreneurial intention and (2) variance analysis to examine the difference between the constructs based on groups of informants classified by sociodemographic characteristics. The results validated the influence of the three main antecedents of entrepreneurial intention according to the TPB, as well as that of the presence of entrepreneurial relatives (in particular, if the father is a partner in or owns a company). Additionally, entrepreneurial intention is influenced by opportunities in the environment and the advantages of entrepreneurship perceived by individuals.
Authors and Affiliations
Jaime Enrique Sarmiento-Suárez, Juan Felipe Reyes-Rodríguez, Julio César Ramírez-Montañez
Keywords
Related Articles
- EP ID EP716646
- DOI https://doi.org/10.22430/24223182.2018
- Views 17
- Downloads 0
Real options analysis for financial valuation of geothermal energy projects in Colombia
Energy investment projects are usually valuated applying classical techniques that assume static cash flows. However, such techniques are insufficient because they do not consider the risks associated with the input vari...
Consumers and Value Co-Creation: The Case of an Online Brand Community
This article analyzes value co-creation in online comments posted by consumers and their influence on brand repurchase intention. This applied case study examined a Colombian vehicle brand community on Facebook and inves...
Analysis of Core Competencies and Business Development of SMEs: A Case Study
In this paper, we identify the core competencies, which are the basis for competitive advantage, in a sample of Small and Medium-Sized Enterprises (SMEs) in Iztapalapa, Mexico City. For that purpose, we implemented a two...
Modelo econométrico basado en la aplicación del costo promedio ponderado de capital para las mipymes del sector metalmecánico en Colombia
El sector metalmecánico es un componente clave en la dinámica económica colombiana, genera aproximadamente el 15% de los empleos del paÃs, dinamiza el sector de producción de alimentos, petróleo, fabricación de pr...
How Companies Create Value Through Management Accounting Practices in the Era of the Covid Pandemic
Purpose: This study aims to explore Management Accounting Practices (MAPs) in Indonesia and the impact that Covid-19 had on them. It also aims to establish the factors that affected MPAs during the pandemic, and the effe...