Factors Influencing Tourists Visiting Kuching, Sarawak
Journal Title: International Journal of Academic Research in Business and Social Sciences - Year 2018, Vol 8, Issue 16
Abstract
The purpose of this study is to examine factors influencing tourists visiting Kuching as a preferred tourism destination. For the design and methodology approach, this study adopted quantitative method through questionnaires distribution among 380 tourists visited Kuching. Findings discovered that majority of the respondents were interested to visit Kuching due to cultural reasons. Researchers concludes that Kuching need to maintain their tourism spot such as the “Rumah Panjang” as one of the historic, culture diversity and unique tourism destination to remain relevant and ideal as one of the Malaysia popular tourism destination.
Authors and Affiliations
Abdul Zaheed Hanafi Sapheri, Aminah Mohamad Jainal, Siti Khuzaimah Abu Bakar, Mohd Salehuddin Mohd Zahari
Keywords
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- EP ID EP598692
- DOI 10.6007/IJARBSS/v8-i16/5123
- Views 63
- Downloads 0
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