Forming tools of marketing innovation in the food industry
Journal Title: Формування ринкових відносин в Україні. Збірник наукових праць - Year 2016, Vol 12, Issue 12
Abstract
he role and importance of marketing innovation were uncovered, marketing innovation tools in the food industry was offered. The effectiveness of the proposed measures marketing innovation was calculated.
Authors and Affiliations
K. O. SHULAKOVA, V. D. MUSIENKO
Keywords
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- EP ID EP277317
- DOI -
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