IDEOLOGEMS AND MYTHOLOGEMS
Journal Title: Вісник Львівського університету - Year 2018, Vol 21, Issue
Abstract
There never were societies without ideology. Historically, the first ideology was the mythological outlook in its verbal form. Humans are homo symbolicus and homo sapiens. The most important symbols are verbal structures, language. Ideology is a verbal culture that provides people with the ability to live together and work. The structure of ideology is a system of the ideologems. Ideologems are the letters of the alphabet and derivatives from them, phrases and texts. Mythologems are elements of any mythological system. Mythologemes of the historically first worldview continue to play their constructive role in the social being as formulas for interpreting culture. Modern mythologems are designed to create a stultusphere (lat.stultus – stupid) of a parallel, virtual world. Stultusphere is the opposite of the noosphere. Mythologems are always ideologems, but not vice versa. Modern mythologems can turn humans into homo stultus and homo zombie.
Authors and Affiliations
Oleksii Buchyn
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