INNOVATIVE MANAGEMENT OF FOREIGN ECONOMIC ACTIVITY OF AGRICULTURAL ENTERPRISES
Journal Title: Проблеми системного підходу в економіці - Year 2018, Vol 6, Issue 68
Abstract
The article is devoted to the research of methods of analysis of foreign economic activity of agricultural enterprises, analysis of risks and competitiveness on the example of LLC “Kernel”, creation of an innovative model of management of foreign economic activity taking into account risk management and competitiveness management. The analysis of foreign economic activity includes SWOT analysis, risk analysis, benchmarking, PIMS analysis, Shell matrix, ABC and PESTEL analyzes, life cycle concept and other methods. Based on the SWOT-analysis and risk analysis, an innovative model of foreign economic activity management was formed on the example of LLC “Kernel”. It includes the interaction of 3 departments: the department of foreign trade activities, risks and competitiveness. To improve the foreign economic activity, a new management model was formed which includes the subordination of the company's overall strategy. The management of foreign economic activity of LLC “Kernel” is based on its business processes, which include procurement of raw materials, field rent, grain processing on elevators, warehouse management and logistics processes. The work of the FEA division is divided into 2 stages: the search and selection of potential counterparties and management of relations with current counterparties. Work with current counterparties also includes the management of foreign economic documentation. Risk management includes the interaction between the departments of foreign economic activity, legal and financial departments. Country risk management includes ranking countries by level of political stability and, at a dangerous level, the creation of added value. Currency risk management provides the main cash flow in USD. Managing competitiveness provides for the creation of a common strategy of competitiveness, the use of international quality control standards, training of personnel to work with foreign markets, improving the image of the enterprise.
Authors and Affiliations
Galina Mozgova, Yuliia Boiko
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