Issues and Perspectives on Two fundamental Intangible Assets in Organizations; Intellectual and Social Capitals
Journal Title: International Journal of Marketing and Technology - Year 2011, Vol 1, Issue 4
Abstract
Today‘s turbulent markets and speed of globalization has caused companies to be equipped with other assets called intangible. Before the contemporary markets and SMEs have been emerged, just having the tangible assets would be enough to be survived in that past markets. also The decreased cost of information flow increases in the number of, the liberalization of product and labor markets in many parts of the world, and the deregulation of international financial flows have changed the equations of markets and organizations in general (Teece, 2002). This paper aims to review the Intellectual capital and social capital and their impact in organizations in brief.
Authors and Affiliations
Firouze Azizi and Mohammad Reza Noruzi
Keywords
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