It is More Than Just Passion: A Phenomenological Study on Successful Food Business During COVID-19 Pandemic
Journal Title: Psychology and Education: A Multidisciplinary Journal - Year 2022, Vol 5, Issue 3
Abstract
Pandemic brought a sharp drop in activities, economies, and industries. Food businesses were some of the first economic activities severely affected by it. Negative impacts were seen everywhere such as bankruptcy, job loss, and business closure. It seemed the world was brought to stand still overnight. Hence, a glimpse of hope sparks on food businesses. To stay alive, we need to eat, to continue with our daily activities for survival. This study aims to explore the stories of successful food business owners who started and thrived during COVID-19 pandemic. The experiences and strategies they do to promote and sustain their business will be disclosed to draw inspiration instead of despair in the midst of the pandemic. The challenges and problems they encounter together with how they cope with the critical situation are discussed here. And the inspiring insights regarding successful food business venture had been shared. Thus, four emergent themes: The driving force, Social Media Advertising, Beyond the Negatives, and Envision the Future were formulated and divulged in this research study. Furthermore, this study sought to uncover food business stories of success, considering that it started not in ordinary times but in the time of the deadly COVID-19 pandemic. This study is conducted to explore and share positivity like successful food business owners' stories and their journey towards their tremendous success in the midst of crisis.
Authors and Affiliations
Dianna Quenikito, Kimberley Mae Magallanes, Irah Ilisan, Normaida Malidas, Marinel Vilar, Andrew Ngo, Wilma Dela-Cruz
Keywords
Related Articles
- EP ID EP728237
- DOI https://doi.org/10.5281/zenodo.7220224
- Views 45
- Downloads 0
Utilization of Trio Group Chat (GC) for Tracking the Performance of Selected Grade 8 Students in Mathematics Amidst the Pandemic
This action research was made to utilize the TRIO GC for tracking the students’ performance in Mathematics 8. This was conducted to 120 students from selected Grade 8 students with difficulties in performing well in clas...
Reading Motivation and Home Literacy Influence among Selected HUMSS in Municipality of Tanza and its Impact to Information Literacy Skills: Input for Developing Technical Assistance of Master Teachers
Motivation is one of the most crucial elements that might alter a reader's capacity to comprehend what they read. Literacy is based on a solid foundation provided by the student's home environment, which also plays a sig...
Examining the Experiences of Tertiary Education Subsidy (TES) Beneficiaries: Coping Strategies and Insights
This study examines the experiences of Tertiary Education Subsidy (TES) beneficiaries. The TES program aims to remove financial barriers to higher education. Through a case study research design and purposive sampling, d...
Storytelling Aloud Strategy: Effects on Pupils’ Reading Comprehension Skill
The COVID-19 pandemic has significantly impacted education, particularly in the area of reading skills among young learners. This quasi-experimental study investigates interactive Read-Aloud sessions' effectiveness in im...
The Lived Experiences and Challenges Faced by Indigenous High School Students Amidst the New Normal of Education
Indigenous people (IP) have faced multiple difficulties in education. Indigenous students often do worse academically than non-indigenous student peers. These stated the low enrollment rates showed a dropout rate, absent...