KATEGORIA PRODUKTÓW W JEDNOSTKACH HANDLOWYCH
Journal Title: Logistics and Transport - Year 2006, Vol 2, Issue 1
Abstract
Category management is a new trend in logistics and marketing. It become a real challenge for a top management. The essence is in having adequate information about a client and from a client. The category process, including segmentation, is a chance for a company to higher customer service level, cost reduction and making higher profits.
Authors and Affiliations
Agata Kobyłt
Keywords
Related Articles
- EP ID EP542734
- DOI -
- Views 68
- Downloads 0
Modification of the Cellular Structure with Increased Production in the Make-To-Order System
The customer market is becoming more and more demanding. Customers want to have influence on the final shape, form, functionality and characteristics of the product. As a result, entrepreneurs are forced to abandon the M...
Outsourcing operatorów logistycznych
If we observe the market, where there are translocation processes you will notice the following trend: the strong stream of mass-production goods, where customers want to get the goods in the "Home to home" or "door to d...
Inflatable Life Raft Design for Operation – Novel Solutions
The paper presents the discussion of novel life raft designs. The existing solutions of life rafts available on the market have many drawbacks. In Polish industry, a company having the experience in production of life ra...
Some Remarks on the Measure of Effectiveness of Freight Transport
This paper includes a definition of the indicator of the effectiveness of spatial trade on the macro scale. The degree of efficiency of a given sector, for example transportation, is determined by the relation of product...
Analiza pracy stacji obsługi pojazdów i usprawnienie przeglądów samochodowych w aspekcie bezpieczeństwa ruchu drogowego
One of the main causes of road accidents in Poland is the bad technical condition of many cars. The increasing number of cars, the bad state of roads, car owners trying to reduce car repair costs and imperfect legal regu...