LIST AND CHARACTERISTICS OF MAIN DEVELOPMENT STRATEGIES
Journal Title: ЕКОНОМІЧНИЙ ДИСКУРС - Year 2019, Vol 1, Issue 2
Abstract
Introduction. In the current conditions, one of the decisive aspects of the functioning of economic systems (enterprises, industries, economics) is the choice of development directions that is developed and substantiated at the strategic level within the framework of a certain subject of management. The need for the most appropriate and optimal choice of development strategies is actualized by the continuous influence of the environment, which is changing in the XXI century more rapidly, has rather complex manifestations associated with new globalization, information and communication challenges. In particular, in a context of increasing the level of openness of markets, leaders of certain or other domestic markets, including in the construction industry, may yield and lose the competitive position of new, innovative companies with more adaptive, flexible development strategies. Methods. The article methodology is on the basis of the use of comparative, analytical methods, method of the system approach. Results. The scientific novelty of the proposed approach is that we take into account the best scientific interpretations regarding this issue, the universalization of the provisions of contemporary scientific thought in the definite aspect of the study, is pointed out on the innovative directions characteristic of the subjects practice of the industry. Within the framework of the investigation, the study of the main scientific approaches to the classification and characteristics of modern strategies for the development of economic entities. Discussion. Guided by the systematization of the provisions of scientific works, on the basis of studying the functioning practice of the industry subject determined the development of an author's approach to determining the list of major types of development strategies of industry.
Authors and Affiliations
Oleksandra Kononova
Keywords
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