MARKETING ASPECTS IN MANAGEMENT OF ENTERPRISE’S RESOURCES
Journal Title: Вісник Одеського національного університету. Економіка. - Year 2016, Vol 21, Issue 3
Abstract
The question of enterprise inventory management and its importance from a marketing point of view is justified in the article. Preconditions of inventory management efficiency and factors affecting their formation were identified. Approaches of inventory formation, methods of optimizing their size and enterprise inventory system of control are considered.
Authors and Affiliations
M. V. Moklyak, V. Y. Chornomurova, A. H. Serhienko
Keywords
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