MARKETING COMMUNICATIONS OF ENTERPRISES OFLIGHT INDUSTRY ARE FOR DIFFERENT LEVELS OFPARTNER RELATIONS
Journal Title: Вісник Одеського національного університету. Економіка. - Year 2017, Vol 22, Issue 9
Abstract
Maintenance of complex of marketing communications ofenterprise is exposed in the article; modern aspiration ofcommunicative-informative trends is considered andpossibility of their use is reasonable by the enterprises of lightindustry.
Authors and Affiliations
I. A. Khmarska
Keywords
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- EP ID EP637322
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