Meaning and Message of Communication Behaviour of Javanese Ethnic Traders to Prospective Buyers
Journal Title: International Journal of Multidisciplinary Research and Analysis - Year 2023, Vol 6, Issue 02
Abstract
The phenomenon about the communication behavior of Javanese ethnic traders to prospective buyers at Manonda market, Palu has its own meaning and message because it contains variations in communication practices based on cultural values and habits that are still inherent to a Javanese ethnic trader. These communication practices have an effect on the meaning of the message itself to prospective buyers. The purpose of this study is to determine the meaning of the message caused by the variations of expressions (speech acts) in the communication behavior of Javanese ethnic traders to prospective buyers. This study used a descriptive-qualitative method by taking 5 (five) Javanese ethnic traders as informants who trade at Manonda market ,Palu. The informants‟ criteria have been previously determined by using purposive sampling. Collecting data through participatory observation, interviews, listening, and note-taking. The results of this study revealed that the meaning of message expressed by the Javanese ethnic traders to prospective buyers is more connotative, poetic, metaphorical, and ambiguous. The expression used is a form of euphemism – has a polite meaning, not too sharp but the aim is to disguise the true meaning. The Javanese ethnic traders often express high context culture to prospective buyers.
Authors and Affiliations
Jamiluddin,Ahmad Sinala,Sudirman K. Udja,Ritha Safithri
Keywords
Related Articles
- EP ID EP713117
- DOI 10.47191/ijmra/v6-i2-21
- Views 37
- Downloads 0
Character Formation through Internalization of Religious Values in Elementary School Students
This research was conducted in elementary school Lab. School FIP-UMJ, South Tangerang. Indonesia. The research method used is a qualitative descriptive approach. The number of respondent studies was 25 students who acti...
The Role of Incentives in Moderating the Impact of Work Demand on Work to Family Conflict Experienced By Health Workers at the Prof. Dr. I G.N.G. Ngoerah Hospital in Denpasar as Covid-19 Referral Hospital
Prof. Hospital Dr. I G. N. G. Ngoerah, which was formerly known as the Sanglah Central General Hospital (RSUP), is the largest Covid-19 referral hospital in Denpasar City. Moreover, this hospital is the most complete hos...
Utilization of The Chronic Disease Management Program (Prolanis) of BPJS Kesehatan in Gowa District-Indonesia
The Chronic Disease Management Program (Prolanis) is an effort of the government and BPJS Kesehatan to carry out health care for BPJS Kesehatan participants who suffer from chronic diseases to achieve optimal quality of...
The Effect of Image, Service Quality, and Reputation on Customer Satisfaction And Loyalty: A Study in Bpjs for Employment at the Yogyakarta Branch Office
This study was conducted to determine the effect of image, service quality, and reputation on customer satisfaction and loyalty. The method used was the Structural Equation Modeling analysis which incorporated qualitativ...
Measuring Self–Serving Cognitive Distortions in School Dropout Adolescents (Boys)
Adolescence is an important period in the life span which includes physical, and psychological changes. These changes can be difficult for an adolescent to adjust which can lead to different adversities. Sometimes overco...