METHODICAL APPROACH TO EVALUATING THE EFFICIENCY OF BUSINESS ACTIVITIES IN RETAIL TRADE
Journal Title: Вісник Одеського національного університету. Економіка. - Year 2017, Vol 22, Issue 3
Abstract
In the article proposed and substantiated a methodical approach of assessing the level of efficiency of entrepreneurial activity in retail trade, which involves the procedure of zoning based on the matrix, each segment of which characterizes the level of efficiency for the two main vectors. Shows a set of essential elements of information and mathematical tools for the estimation process, namely the principles, criteria, indicators, methods of valuation and evaluation. Justified, the methods of formal rationing of indicators, taking into account the quantitative range of possible values.
Authors and Affiliations
M. V. Chorna, A. S. Dyadіn
Keywords
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