Methodical bases of regional pricing for industrial products
Journal Title: Економіка: реалії часу - Year 2015, Vol 2, Issue 18
Abstract
The paper proposes a methodology for establishing the price in a market environment that allows you to take into account the interests of producers and consumers. This technique makes it possible to combine together the cost plus method of pricing and assessment of demand. Obtained parameters minimum and maximum price of the product, the importance of consumer products. It is proved that the pricing based on the importance of consumer goods, allows the company to pursue its policy of pricing and a chance to become a leader in determining the level of prices in the market.
Authors and Affiliations
Vitaly Zakharchenko, Natalia Andriyenko
Keywords
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