МЕХАНИЗМЫ ВОЗДЕЙСТВИЯ В СФЕРЕ МАССОВОЙ КОММУНИКАЦИИ
Journal Title: World Science - Year 2018, Vol 6, Issue 1
Abstract
In this paper, the media are considered in the context of the possibility of their psychological impact. We will outline several approaches to the socio-psychological mechanisms of the impact of mass-media. The statement, which must be proved: through a skillful combination of psychological levers, the journalistic text is able to influence the target audience.
Authors and Affiliations
А. Т. Матаева
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