Migration, nostalgia and the building of a food imaginary: Mexican migrants at “La Pulga†Market in San Joaquin Valley, California
Journal Title: ESSACHESS - Journal for Communication Studies - Year 2015, Vol 8, Issue 2
Abstract
In the context of transnational migration, ethnic markets function as segmented spaces where migrants as a group may be observed on many levels. Provisioning in the market (as much by immigrants as by natives or long-term residents) as well as the consumption of prepared food in situ compel a multiplicity of social interactions that facilitate knowledge and social relations, including recipes, memories, nostalgia, circulation of products and culinary techniques. In addition, a market can acquire a role as a meaningful transnational space of confluence for a system of relations and representations that help to decipher the complex social reality of subjects involved in a transnational migration phenomenon. With this paper we aim to highlight how a migratory context as well as the collectivization of a sensory experience as seen in an itinerant Mexican food market in California lead to the construction of a food imaginary related to Mexican food when it is disassociated from the original context in which it is produced. Thus, by means of an ethnographic approach, this paper aims to demonstrate how the collectivization of a sensory experience, framed under culinary nostalgia and triggered by the performativity and reflexivity of the subjects that take part in market activity, enables the construction of a food imaginary for the Mexican migrants that are regular clients of an itinerant market in California.
Authors and Affiliations
Doctor José A. VÁZQUEZ-MEDINA| Observatorio de la Alimentación (ODELA), Universitat de Barcelona SPAIN, Doctor F. Xavier MEDINA| Department of Food Systems, Culture and Society Universitat Oberta de Catalunya (UOC) & GRIT-EAE, Barcelona SPAIN
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