Organizational Citizenship Behavior Towards Sustainability
Journal Title: International Journal of Management, Economics and Social Sciences - Year 2013, Vol 2, Issue 1
Abstract
This article extends literature of Organizational Citizenship Behavior (OCB) in the context of corporate sustainability. The author presents the concept of Organizational Citizenship Behavior towards Sustainability (OCBS) as a variant, contending it's appropriateness for today's much needed behavioral competence to implement sustainability measure at organizational level. The formulation of OCBS espouses Organizational Citizenship Behavior (OCB) with a twist. The viewpoint defended that a form of "constructive controversy" in behavioral attribution as oppose to compliance is necessary in the development of proactive and creative competence for corporation to meet multiple stakeholder's needs and demands towards organizational, economic, social and environmental equity. The study identifies key determinants of OCBS, including sustainability culture, leadership support and organizational commit.
Authors and Affiliations
Dhiman Deb Chowdhury
Keywords
Related Articles
- EP ID EP125428
- DOI -
- Views 173
- Downloads 0
"Wall Street Vs Main Street": Impact of Corporations on Our Lives
So many books have been written on corporations but no one seriously thought about the impact on the poor, that is why the seriousness of the issue kept on growing, but the most alarming situation is, business schools an...
Impact of Son Preference on Fertility Indices in Manipur
The societies with high fertility rate exposed very less rate of son preference over daughter. But the fertility decline has a linkage of greater demand for son than daughter. In Manipur, a high proportion i.e. 31.2% of...
Cartoon Network and its Impact on Behavior of School Going Children: A Case Study of Bahawalpur, Pakistan
The objective of this study is to trace the impact on the behavior of the children after watching cartoon programs. Cartoon network is one of the most favorite cartoon channels for children. As cartoon network is 2...
Aesthetics in Young Children's Lives: From Music Technology Curriculum Perspective
Music technology is a term commonly used to refer to electronic form of the musical arts, particularly devices and computer software that enable the facilitation, playback, recording, composition, storage, and performanc...
Servant Leadership Relationship with Leader-Member Exchange: The Moderating Role of Motivation-to-Serve and Motivation-to-Lead
Using 200 paired responses from managers/supervisors, and their subordinates working in three big organizations in Nigeria, this study validated the factor structure for servant leadership and combined the motivational a...