Network Approach in the Tourism Sector – Characteristics and Methods of Application
Journal Title: Folia Turistica - Year 2016, Vol 41, Issue
Abstract
Purpose. The aim of the paper is to present possible applications of the network approach in the tourism sector, in scientific research (including empirical analysis) as well as in the organization of management processes of tourist destinations.
Authors and Affiliations
Katarzyna Czernek, Michał Żemła
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Purpose. The main objective of the study was to determine the role of social advertising in tourism on the example of “Bloody souvenir” advertising.<br/><br/>Method. The research method used for the purpose of this work...
WOMEN 40+ AS A SEGMENT OF RECIPIENTS OF TOURIST SERVICES
Purpose. The aim of the study was to learn about the tourism activity of women aged 40+, including preferred offers, ways of spending time and organisation of trips.<br/><br/>Method. The desk research method was used in...
Visiting through the Tunes. Lisbon Music Tours
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