Online Advertisement System with Real Time Security and Authentication for Dual Booking
Journal Title: International Journal for Research in Applied Science and Engineering Technology (IJRASET) - Year 2015, Vol 3, Issue 4
Abstract
Our system deals with a real-time security system for authorized users. Generally there is no need of secure authentication for advertisers but here we have added mail based One Time Password (OTP). It is designed based on a combinational double auction, Advertiser registration admin registration verified with OTP. It reduces the risk of fake adds and click frauds. USER and its applicability and effectiveness are evaluated in terms of resource efficiency and monetary benefits to travellers and travel companies. Commercial advertising has greatly benefitted from Internet services and online advertising can even be considered as the foundation of web economy. However, despite the availability of many books on how to create, use and make profit from online advertisement; there is little in-depth study on its true nature, security and privacy concerns. Through this research, the authors were able to establish an in-depth understanding of online advertising by collecting and analyzing numerous data on online advertising, with the hope that it could serve as a basis for further study on the field.
Authors and Affiliations
A. Anitha, M. Dhanalakshmi, Kollu Last Name, Sri Devi
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