ORGANIZATION AND DEVELOPMENT OF FRANCHISING IN UKRAINE
Journal Title: Экономика и финансы - Year 2014, Vol 1, Issue 5
Abstract
The essence of franchising, franchising species identified, analyzed the specific characteristics of franchise networks, identifies the specific characteristics of the development of franchising in Ukraine. An assessment of the current state franayzingov networks in Ukraine and offered a forecast for the development of franchising. The ways of the development of franchising in Ukraine and proposals for the introduction of franchising in the activities of small businesses. The article investigates the foreign experience of franchising
Authors and Affiliations
I. Novikova, A. Otroshchenko
Keywords
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