ORGANIZATION OF THE RATIONAL SYSTEM OF AGRICULTURAL PRODUCTION DISTRIBUTION

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ORGANIZATION OF THE RATIONAL SYSTEM OF AGRICULTURAL PRODUCTION DISTRIBUTION

Journal Title: Інфраструктура ринку - Year 2018, Vol 23, Issue

Abstract

The article substantiates the necessity of optimizing the process of selling products by agrarian enterprises. Conditions for organizing a rational distribution system for agricultural products are identified. A system of distribution of a separate agro-enterprise is described. It is proved that the basis for constructing a rational distribution system of an agricultural enterprise should be the principle of management of sales results on the basis of a systematic and complete analysis of the efficiency of sales of agricultural products across all distribution channels used by the enterprise.

Authors and Affiliations

V. A. Mushtai, Y. S. Horian

Keywords

distribution policy sales activity sales volumes sales channels sales efficiency distribution system agricultural products net income net profit full cost sales profitability profitability of sales channel

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EP ID EP668449
DOI -
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