Pattern of Marketing and Disposal of Potato in Lower Brahmaputra Valley Zone of Assam

Abstract

Potato is a major food crop, has emerged as fourth most important food crop in India after rice, wheat and maize. Potato (SolanumtuberosumL.) popularly known as ‘The king of vegetables’, It has been observed that during the present trend of diversification from cereals to horticultural crops, shift from wheat / barley to potato has taken place especially owing to higher returns and adaptable to a wide variety of farming systems. It is believed that potato prices are driven by supply and demand by distinctive seasonal trends. Potato prices decline with the increase in supply, and vice versa. From the study conducted during the period 2015-16 about potato marketing and disposal pattern in LBVZ indicated that quantum taken to the specified market increases from size group I (78.08 q) to size group III (176 q) farmers. It was also observed that the quantity of potato sold in specified market was more than the quantity sold at retail markets in all the size groups of farmers in the zone. Cost of production of potato increases from size group I (Rs 25343.90) to size group III (Rs 58366.00) farmers. Margin per quintals of potato sold was observed to be highest for size group III (Rs 259.35) followed by size group II (Rs 244.91) and size group I (Rs 216.14) respectively. Study on marketing Channels reflected that the producer’s share in consumer’s rupee was 72.83 per cent in Channel I, 63.66 percent in Channel II and 55.00 percent in Channel III respectively. Likewise, retailer’s share in consumer’s rupee was 12.25 per cent in Channel I, 7.96 percent in Channel II and 13.06 percent in Channel III for the LBVZ of Assam.

Authors and Affiliations

Sangita Borah

Keywords

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  • EP ID EP244494
  • DOI -
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How To Cite

Sangita Borah (2017). Pattern of Marketing and Disposal of Potato in Lower Brahmaputra Valley Zone of Assam. International Journal of Agricultural Science and Research (IJASR), 7(5), 67-72. https://europub.co.uk/articles/-A-244494