POLITICIANS IN SOCIAL MEDIA: NEW FORMS OF COMMUNICATION
Journal Title: Jaunųjų mokslininkų darbai - Year 2010, Vol 26, Issue 1
Abstract
Internet and social media have become an integral part of daily life for most of us. The development of new technologies transforms ways and forms in which politicians communicate with their electors. The scope of political communication in the interactive space is constantly increasing. Therefore, the research of these processes becomes necessary. This article analyzes the processes of political communication in social media and studies the possibilities and forms of this communication proceeding. The beginning of the article defines the concept of social media, distinguishes different categories of means, and compares social and traditional media. The article minutely analyzes the transformation of political communication that takes place due to social media, reveals the aspects of changes in communication process, and analyzes new possibilities. In addition, the article represents the analysis of the communication of the members of the Parliament of the Republic of Lithuania in social media. The analysis shows how the politicians of the country communicate with the society in the digital space.
Authors and Affiliations
Šuminas Andrius
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