PROBLEMS, DEVELOPMENT AND IMPLEMENTATION OF THE RATIONAL MARKETING STRUCTURE IN ENTERPRISES IN THE FRUIT AND VEGETABLE INDUSTRY
Journal Title: Экономика и финансы - Year 2018, Vol 1, Issue 9
Abstract
The purpose of the article was to identify problems and to present the development and implementation of the rational marketing structure of the enterprises of the fruit and vegetable industry. The issue of the revival of cooperative relations was researched for enterprises in the fruit and vegetable industry. The theoretical and methodological bases are considered and practical recommendations for effective development of cooperative relations in the fruit and vegetable market are developed. Possible alternatives for cooperation in the marketing sphere are offered.
Authors and Affiliations
V. M. Bondarenko, H. V. Shevchuk
Keywords
Related Articles
- EP ID EP619350
- DOI -
- Views 44
- Downloads 0
RAISING THE INNOVATION POTENTIAL OF ENTERPRISES AS A MEANS OF EFFECTIVE OPERATION
The growing role of innovation activity places new requirements on the choice of the most effective mechanisms for the use and evaluation of innovative potential, innovation management companies. In order to adequately a...
ОСОБЛИВОСТІ АНАЛІЗУ ТА ОБЛІКУ ДЕБІТОРСЬКОЇ ЗАБОРГОВАНОСТІ НА ТРАНСПОРТНОМУ ПІДПРИЄМСТВІ
У статті здійснено аналіз основних техніко-експлуатаційних показників діяльності ДП «Бердянський морський торговельний порт». Проведено мікроаналіз дебіторської заборгованості транспортного підприємства за двома методика...
INFLUENCE AMOUNT OF COMMISSION FREE INSURANCE AGENTS ON THE FORMATION OF THE COST OF INSURANCE SERVICES AND SOLVENCY INDICATORS
The article is devoted to the influence of the size of the commission as part of the insurance rate on the value of insurance services. Identified cases of the negative impact of an overvalued commission on insurer solve...
INFLATION MANAGEMENT THE METHODS ECONOMIC-MATHEMATICAL MODELING OF ECONOMIC STABILIZATION
In order to control inflation through economic and mathematical modeling designed by the block diagram of economic-mathematical algorithm for determining the potential of the economic stabilization. Grounded economic and...
OPTIMIZATION OF DOCUMENT FLOW MANAGENMENT AT THE ENTERPRISE WITH THE PURPOSE OF IMPROVEMENT OF CONTRACTOR SETTLEMENTS ACCOUNTING IN THE CONDITIONS OF NON-PAYMENT CRISIS
The paper scrutinizes the optimization of document flow management at the transport enterprise with the purpose of improvement of contractor settlements accounting in the conditions of non-payment crisis. A structure of...