PRODUCT DEVELOPMENT PRACTICES AND PERFORMANCE INDICATORS IN SOME OF THE EGYPTIAN INDUSTRIAL COMPANIES
Journal Title: European Journal of Business and Social Sciences - Year 2017, Vol 5, Issue 12
Abstract
The purpose of this study was to explore the product development practices in different environments. This study develops, measures, and tests a general model of the interrelationship among selected three constructs of the key product development practices and its impact on two constructs of performance indicators. Based on a sample of 227 manufacturing executives and managers were in IT, engineering, quality, product development, and product management functions from different industries in Egyptian companies. Two sets of hypotheses describing the predicted influence between key product development practices and performance indicators are proposed. The partial least squares (PLS) procedure was used to assess the measurement model and test the research hypotheses. The results indicate that there is many similarities between the key product development practices in different environments and these practices explain 47.1 percent of the variance in product innovation and internal product quality. Statistical analysis found four out of the six hypotheses tested with two exceptions that heavy-weight product development managers are negative and are not significantly associated with internal product quality and usage of information technology is negative and is not significantly associated with product innovation. The findings of this investigation contribute to be the first to investigate the relationship between these variables in some Egyptian industrial companies. These results also provide theoretical and empirical support for these relationships in the area of operation management.
Authors and Affiliations
Assrar Sabry| Faculty of Commerce, Alexandria University, Egypt
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