PUBLIC RELATIONS IN THE HIGHER EDUCATION OF UKRAINE
Journal Title: Бізнес-навігатор - Year 2018, Vol 2, Issue 45
Abstract
The article considers the state of marketing in the sphere of higher education of Ukraine and the place of Public relations in it. The analysis of world trends in the promotion of educational services with the formation of Ukrainian benchmarks and adaptive experience has been carried out, which should be tested in order to form stable positions of competitiveness at the global level.
Authors and Affiliations
A. V. Slyusarenko
Keywords
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- EP ID EP659626
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