Rethinking Brand’s Presence: Universidade Federal Fluminense’s Website Project Focusing on the Users
Journal Title: Journal of Visual Art and Design - Year 2016, Vol 8, Issue 2
Abstract
This article presents a redesign concept project for the main websites of Universidade Federal Fluminense, associated with Usability practices like information architecture and the application of researches to assess the usability grade of a website. The process also includes qualitative exploration with users and elaboration of guidelines that will set the future steps for the online presence of a brand.
Authors and Affiliations
Caio Vinicius de Macedo Goes, Lilian Soares Pinto de Souza Ribeiro
Keywords
Related Articles
- EP ID EP201511
- DOI 10.5614/j.vad.2016.8.2.5
- Views 127
- Downloads 0
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