Serwis Facebook jako narzędzie promocji bibliotek
Journal Title: Folia Bibliologica - Year 2014, Vol 55, Issue
Abstract
Facebook is a place which connects users from all over the world, enables exchange of information involving their own lives. Furthermore, this is a perfect, free way for promoting companies, organizations and individuals. For these purposes there are created fan sites so-called fanpages. The main purpose of this article is discussing a topic related to hosting such accounts by cultural institutions which are the libraries. The attention was paid to what is publish on them, what is the frequency of occurrence and how do the libraries open up to its reader. The question is, how do these libraries try to cajole people into using offered services by organizing online competitions and doing various kinds of surveys? Using applications and features for example direct access to online library’s catalog were analysed. To this end, various types of libraries accounts were viewed: academic libraries, public, scholastic, special and even digital. They were restricted only to polish libraries. The article was trying to answer the following questions: Do the libraries use this form of promotion capably? and Does reinforcing the bond between a reader and an institution really bring positive results and does it win over new users?
Authors and Affiliations
Joanna Onak
Keywords
Related Articles
- EP ID EP165640
- DOI 10.17951/fb.2013.55.161
- Views 74
- Downloads 0
Sprawozdanie z XIV Krajowego Forum Informacji Naukowej i Technicznej „Innowacje – Badania naukowe Technologie w europejskiej przestrzeni informacyjnej” (Zakopane, 20–22 września 2017 roku)
brak
Dzieło otwarte w wersji 2.0 czyli transformacja czytelnika
Autor artykułu przedstawia to, w jaki sposób forma istnienia dzieła literackiego wpływa na jego interpretację. Koncepcja dzieła otwartego scharakteryzowana przez Umberto Eco zestawiona z nowymi formami literatury ukazuje...
Serwis społecznościowy jako narzędzie promocji archiwów i muzeów
In XXI century interaction via the Internet has significant function. Information society provide citizens direct access to cultural heritage, which is available in data bases of archives and museums. Every institutions,...
Floating Collections – an Alternative Concept in Library Collection Management
The article is about an alternative concept in library collection management – floating collections – very popular in American public libraries nowadays. Selected literature is presented, the history of approach and a ca...
Konferencja jubileuszowa Akademickiego Koła Stowarzyszenia Bibliotekarzy Polskich Oddział w Lublinie „100 lat i…?” (Lublin, 10 października 2017 roku)
brak