slugB2B Versus B2C Direct Selling
Journal Title: International Journal of Management, IT and Engineering - Year 2012, Vol 2, Issue 1
Abstract
The business-to-business (B2B) group includes all applications intended to enable or improve relationships within firms and between two or more companies. In the past this has largely been based on the use of private networks and Electronic Data Interchange (EDI). Examples from the business-business category are the use of the Internet for searching product catalogues, ordering from suppliers, receiving invoices and making electronic payments. This category also includes collaborative design and engineering, and managing the logistics of supply and delivery.The business-to-consumer (B2C) group is a much newer area and largely equates to electronic retailing over the Internet. This category has expanded greatly in the late 1990s with the growth of public access to the Internet. The business-to-consumer category includes electronic shopping, information searching but also interactive games delivered over the Internet. Popular items purchased via electronic retailing are airline tickets, books, computers, videotapes, and music CDs. This paper represent various issues related to B2B and B2C.
Authors and Affiliations
Ankit Chadha and Er. Banita Chadha
Keywords
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