SUBSTANTIATION OF THE DEVELOPMENT STRATEGIES OF TRADE ENTERPRISES
Journal Title: Вісник соціально-економічних досліджень - Year 2015, Vol 1, Issue 56
Abstract
The author’s approach to the essence of development strategies of trade enterprises are considered in the article. Kinds of development of businesses using the method of monographic studies are investigated. On international experience served characteristic basic development strategies of trade enterprises. Criteria of the development strategy of trade enterprises, which assigned a place in consumer market, product range, availability of technology, level of competition in trade, are identified. An algorithm for the formation and implementation of strategies for the development of trade enterprises, which provides for monitoring internal and external environment, the diagnosis of resource provision, model development of trade enterprises, is developed. The paths of development of trade enterprises in the long term that encouraged to use the planning system are formed. The principles of effective formation and implementation of development strategies of trade enterprises, based on the capabilities of the resource potential are defined. The market, technical and technological, organizational, innovation and information mechanisms for the formation and implementation of strategies for the development of trade enterprises are offered.
Authors and Affiliations
Maksim Bezpartochnyi
Keywords
Related Articles
- EP ID EP172976
- DOI -
- Views 106
- Downloads 0
INFLUENCE OF MODERN REFORMING ON THE NATIONAL ECONOMY DEVELOPMENT
The article deals with the historical development of the Ukrainian economy during the years of independence. The main problems of modern reforms are determined. The main reasons for the decline of Ukrainian economy are a...
FORMULATION OF THE ENTERPRISE DEVELOPMENT STRATEGY BY IMPROVING THE INVESTMENT ATTRACTIVENESS
The article reveals the practical aspects of formulation of the enterprise strategy. The main directions of formulation of the strategy of increasing the investment attractiveness of an enterprise are investigated and th...
Using of corrective coefficients to determine tariffs of separate municipal companies
The article presents an approach to differentiation of tariff (cost of services) of separate municipal companies to ensure the function of proportionality and balance in the implementation of appropriate tariff policy. T...
STRATEGY OF FOREIGN ECONOMIC ACTIVITY OF FLOUR MILLING INDUSTRY ENTERPRISES: CONCEPTUAL MODEL
The commodity structure of Ukraine’s exports is analyzed in the article. It is proved that the agrarian sector has become a stable source of foreign exchange earnings and makes a significant contribution to the country’s...
ECONOMIC SECURITY OF RAILWAY COMPANIES IN MODERN CONDITIONS
The article analyses theoretical approaches to definition of economic security in transport enterprises, summarizes and clarifies their content and scope. The evidence of influence on the railway sector safety is found i...