THE FORMATION OF THE MODEL OF CORPORATE CULTURE IN THE ACTIVITY OF HOMELAND ENTERPRISES
Journal Title: Причорноморські економічні студії - Year 2018, Vol 27, Issue 2
Abstract
Essence of concept “corporate culture” and mechanism of its forming, component elements and principles of corporate culture are exposed in the article. Influence of national mentality on forming and development of corporate culture on domestic enterprises is reasonable, and also its efficiency is analysed. Influence of corporate culture on effectiveness of activity of branch’s enterprises is investigated.
Authors and Affiliations
A. S. Polyanska, O. M. Diuk
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