The impact of culture and relational quality in the cooperation between export companies and local distributors
Journal Title: The International Journal of Business Ethics and Governance - Year 2018, Vol 1, Issue 2
Abstract
The increased globalization and internationalization of business has highlighted the importance of understanding the role of culture and the quality of relations in influencing the cooperation between companies from a cross-cultural perspective. The role of trust and commitment, on one side, and the role of cultural similarities and dissimilarities, on the other hand, was sparsely examined in international contexts. Thus, the aim of this research is to understand how the culture and the quality of relations characterized by trust and commitment affect the established cooperation between Portuguese exporting companies and their distributors in Angola. For this purpose, a qualitative analysis is carried out in five Portuguese exporting companies and five Angolan distributors. The selection of Portuguese companies was based on a list of the largest fifty Portuguese exporting companies to Angola, based on the Portuguese Investment and Foreign Trade Agency, EPE (AICEP), in August 2011. After conducting interviews with the managers of exporting companies, the collaborators responsible for the export activities, and the Angolan distributors, the results show that culture, trust and commitment have an impact on the cooperation between Portuguese exporting companies and their Angolan distributors.
Authors and Affiliations
Gisela Alves
Keywords
Related Articles
- EP ID EP692453
- DOI https://doi.org/10.51325/ijbeg.v1i2.13
- Views 246
- Downloads 1
The Impact of strategic Agility on the SMEs competitive capabilities in the Kingdom of Bahrain
With a highly uncertain and changing business environment, the typical way of planning a business is not particularly useful in different organizations worldwide. The current literature explores the concept of strategic...
The Role of Organizational Environment in Enhancing Managerial Empowerment in Al-Aqsa Network for Media and Art Production
This study aims at identifying the role of organizational environment in enhancing the managerial empowerment of employees at Al-Aqsa Network for Media and Art Production. To achieve the objectives of the present study,...
The Impact of Marketing Ethics on Customer Loyalty: A Conceptual Framework
The purpose of this study is to develop a conceptual framework to identify the impact of marketing ethics on customer loyalty in Palestine. The study relies on two mobile phone companies: Jawwal and Ooredoo Palestine. It...
The Practice of Transformational Management and its Role in Achieving Institutional Excellence from the Point of View of Workers in the Directorates of Education in Hebron
The study aims to identify the practice of transformational management and its role in achieving institutional excellence. Primary data was collected from employees working in the Directorates of Education in Hebron gove...
Public Governance in the Public Sector: Literature review
The study aims to investigate the impact of public governance on the implementation of the National Audit Office’s recommendations in the Kingdom of Bahrain. It measures the impact of public governance on reducing the to...