The mechanism of external strategic potential of trade enterprise analysis
Journal Title: Вісник соціально-економічних досліджень - Year 2014, Vol 1, Issue 52
Abstract
The determination of strategic potential of trade enterprise analysis is offered іn the article. The mechanism of external strategic potential of trade enterprise analysis, which contains the followings elements: object, requirements, principles, purposes, task, stages, structure, functions, methodology is developed. У статті запропоновано визначення аналізу стратегічного потенціалу торговельного підприємства. Розроблено механізм аналізу зовнішнього стратегічного потенціалу торговельного підприємства, який містить такі елементи: об’єкт, предмет, вимоги, принципи, мету, завдання, етапи, структуру, функції, методологію.
Authors and Affiliations
С. Б. Алєксєєв
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